No-one makes chips like The Real McCoy. That's because other manufacturers take themselves too seriously and forget that chips are all about sharing, partying, laughing and having a good time.

The Real McCoy Snackfood Co is a progressive Australian owned company which was formed in 1987 to meet the demands of Australian consumers for quality snackfoods. Historically the company was a specialist contract packer of some of Australia's leading private label products such as Homebrand and No Frills. Whilst this still represents an important part of the business it does not allow for the innovation and new ideas that we want to bring to the market.